Privacy Policy
Last updated: 12 March 2026
1. Introduction
INDEXED ("we", "us", "our") operates the website indexed.biz and provides performance marketing, lead generation, and advertising management services. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or engage our services.
By accessing our website or using our services, you agree to the collection and use of information in accordance with this policy. If you do not agree, please do not use our website or services.
2. Information We Collect
2.1 Information You Provide
- Contact information: name, email address, phone number, and business details submitted through our contact forms or scheduling tools (e.g. Calendly).
- Communications: any messages, enquiries, or feedback you send to us.
2.2 Information Collected Automatically
- Usage data: pages visited, time spent on pages, referring URLs, browser type, device information, and IP address.
- Cookies and tracking technologies: we use cookies, pixels, and similar technologies to analyse website traffic and improve our services. See Section 6 for details.
2.3 Advertising Platform Data
When providing advertising management services, we access data from third-party advertising platforms on behalf of our clients, including:
- Google Ads API data: campaign performance metrics, keyword data, ad group statistics, conversion data, and account configuration. We access this data through the Google Ads API in accordance with the Google Ads API Terms of Service and Google API Services User Data Policy.
- Meta (Facebook) Ads data: campaign metrics, audience insights, ad performance data, and conversion information accessed via the Meta Marketing API.
3. How We Use Your Information
We use the information we collect to:
- Provide, operate, and maintain our services
- Manage and optimise advertising campaigns on behalf of our clients
- Generate performance reports and analytics
- Communicate with you, including responding to enquiries and providing service updates
- Improve our website, services, and user experience
- Comply with legal obligations
4. How We Share Your Information
We do not sell your personal information. We may share information in the following circumstances:
- Service providers: we use third-party tools and platforms to deliver our services, including Google Ads, Meta Ads, Google Analytics, Google Tag Manager, Calendly, and Cloudflare. These providers may process data on our behalf in accordance with their own privacy policies.
- Clients: advertising performance data is shared with the relevant client whose campaigns we manage.
- Legal requirements: we may disclose information where required by law, regulation, or legal process.
5. Google Ads API Data Usage
Our use of information received from the Google Ads API adheres to the Google API Services User Data Policy, including the Limited Use requirements. Specifically:
- We only access Google Ads data that is necessary to provide campaign management and reporting services to our clients.
- We do not use Google Ads API data for purposes unrelated to providing or improving our advertising management services.
- We do not sell Google Ads API data to third parties.
- We do not use Google Ads API data for advertising purposes beyond the management of our clients' campaigns.
- Human access to Google Ads API data is limited to personnel who require it to provide or improve our services, investigate security issues, or comply with applicable law.
6. Cookies and Tracking Technologies
Our website uses the following tracking technologies:
- Google Tag Manager (GTM): manages and deploys marketing tags and analytics scripts.
- Meta Pixel: tracks conversions and website activity for advertising optimisation on Meta platforms.
- VWO (Visual Website Optimizer): conducts A/B testing and website experience optimisation.
You can manage cookie preferences through your browser settings. Disabling cookies may affect the functionality of our website.
7. Data Retention
We retain personal information only for as long as necessary to fulfil the purposes described in this policy, unless a longer retention period is required or permitted by law. Advertising platform data is retained in accordance with the respective platform's policies and our client agreements.
8. Data Security
We implement appropriate technical and organisational measures to protect your information against unauthorised access, alteration, disclosure, or destruction. However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.
9. Your Rights
Depending on your jurisdiction, you may have the right to:
- Access the personal information we hold about you
- Request correction of inaccurate information
- Request deletion of your personal information
- Object to or restrict certain processing activities
- Withdraw consent where processing is based on consent
To exercise any of these rights, please contact us at hello@indexed.biz.
10. Third-Party Links
Our website may contain links to third-party websites or services. We are not responsible for the privacy practices of those third parties. We encourage you to review their privacy policies before providing any personal information.
11. Children's Privacy
Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us so we can take appropriate action.
12. Changes to This Policy
We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated "Last updated" date. Continued use of our website or services after changes are posted constitutes acceptance of the revised policy.
13. Contact Us
If you have any questions about this Privacy Policy or our data practices, please contact us:
- Email: hello@indexed.biz
- Website: indexed.biz